About Us

Leading Sustainable Urban Development

Maximum Group pioneers sustainable urban development through innovative mixed-use Mega Project developments, integrating cutting-edge technologies and fostering community-centric growth for a brighter, more resilient future.

50

Years of Expertise

20

Projects Developed

20

Total Project Value

Our Mission

At Maximum Group, we are dedicated to pioneering sustainable urban development through innovative Mega Project developments. We integrate cutting-edge technologies to create thriving, inclusive communities while promoting environmental stewardship and economic vitality.

Our Approach

Our business model is very simple: “Bankable offtake upfront”. Our core business method is circular economy and multidisciplinary value chain approach The above models maximize the investment while at the same time creates new businesses, efficiencies, and dynamics.

Maximum Group’s motto is “Profit while doing good”

Meet the visionary leaders driving innovation, sustainability, and digital transformation at Maximum Group.

Slaven Gajovic

Founder & CEO

About

Slaven Gajovic is a seasoned property developer, investor, and entrepreneur with over 30 years of experience in real estate and infrastructure. Originally from Serbia, he moved to South Africa in 1992 and launched his first real estate venture in 1993.

As Founder and Group Executive of Maximum Group Holdings and Ariobex Holdings Group, Slaven leads operations across property development, smart infrastructure, renewable energy, and tech innovation. His technology division drives progress in FinTech, AgriTech, cybersecurity, and blockchain. Slaven is the founder of the Mega Projects Developers Association of South Africa and the visionary behind Conscious Property Alchemy and RDP 2.0 – Connected Societies. These models integrate sustainability, digital innovation, and inclusive community upliftment.

Guided by the principle “Profit while doing good,” Slaven champions development that bridges the digital divide and delivers smart, sustainable living environments. His leadership continues to influence Africa’s development trajectory through innovation, strategic partnerships, and purpose-driven growth.

Mitesh Chotu

CEO – Maximum Group Digital

About

Mitesh Chotu is a visionary technology leader and strategic advisor with over 20+ years of experience in orchestrating transformative digital and cloud solutions across global markets. He is a Cloud Executive and Africa Delivery Center Leader, and experience in unlocking business value.

He leads and supports the delivery of cloud solutions for clients across various industries and technology domains in Africa, leveraging his expertise in cloud transformation, digital transformation, business intelligence, big data, and generative AI. He is a Microsoft Certified Azure Solutions Architect Expert with multiple Cloud, SAFe, and project management certifications. He is passionate about driving innovation and value for clients and empowering his team to execute projects flawlessly. He has extensive knowledge of cloud and best principles and practices and is always eager to learn new technologies and skills.

Clarissa van Rooy

Operations Manager

About

Clarissa van Rooy is a dynamic and strategic leader with a diverse professional background spanning legal, human resources, technology, and marketing. With formal qualifications in Paralegal Practice, Human Resource Management, Pastel Payroll, and Marketing, Clarissa blends analytical precision with creative strategy to drive meaningful business outcomes.

Her foundation in legal practice ensures a meticulous approach to compliance and risk management, while her HR expertise enables her to cultivate strong workplace cultures, lead employee engagement initiatives, and implement efficient operational systems. A passionate tech enthusiast, Clarissa is highly skilled in web development and digital systems, using these tools to enhance organizational performance and streamline workflows.

Clarissa excels in building and executing marketing strategies that align with brand identity and resonate with target audiences. Proficient in office management and software systems, she is known for optimizing team productivity and unlocking new business opportunities. Committed to continuous growth, Clarissa is driven by excellence and innovation in every endeavor.

Jean van Rooy

Lead Software Developer

About

Jean van Rooy is the Head of IT and Lead Software Developer at Maximum Group, where he drives the company’s digital innovation and technological infrastructure. With extensive experience in full-stack development, systems architecture, and cybersecurity, Jean leads the design and implementation of scalable software solutions across the Group’s diverse operations. Passionate about emerging technologies, he specializes in integrating automation, data intelligence, and secure platforms to optimize performance. Jean is a strategic problem-solver, committed to building agile systems that support business growth and innovation. His leadership ensures Maximum Group stays at the forefront of digital transformation.

Milan Magovcevic

Business Development

About

Milan Magovcevic is a seasoned professional with over 30 years of diverse experience in agriculture, finance, and business management. As a qualified agricultural economist, he has dedicated 20 years to successfully operating an energy facility, where he developed expertise in operational efficiency and market dynamics. This role allowed him to enhance customer service and inventory management skills while gaining valuable insights into consumer behavior within the energy sector.

Transitioning into finance, Milan spent an additional 10 years as the owner and operator of a Forex exchange financial institution. In this capacity, he demonstrated exceptional acumen in foreign exchange trading and risk management. Committed to leveraging economic principles to drive business results, he remains engaged with industry trends while mentoring emerging professionals and contributing to community initiatives that promote economic development.

Nathi Nonyane

Business Development

About

Nathi Nonyane is a multidisciplinary professional and expert in leveraging customer insights to drive transformation and change. With a strong focus on digital and customer-centric strategies, Nathi leads innovative initiatives that enhance user experience and operational efficiency. As a seasoned Digital and Customer Transformation Leader, he brings agility, strategic thinking, and cross-functional expertise to every project. In addition to his corporate leadership, Nathi serves as adjunct faculty in the EdTech space, where he shares his passion for education and technology. He is committed to shaping future-ready solutions that align business growth with evolving customer expectations.

Nicole Silvester

Operations Co-Ordinator & Admin

About

Nicole Silvester serves as the Operations Co-ordinator and Admin at Maximum Group, playing a key role in ensuring smooth day-to-day operations across all departments. With a strong eye for detail and excellent organizational skills, she manages administrative processes, supports executive teams, and coordinates internal workflows to enhance overall efficiency. Nicole is known for her reliability, proactive approach, and ability to juggle multiple priorities with professionalism. Her dedication to operational excellence helps drive consistency, productivity, and alignment across the Group’s various initiatives. A team player at heart, Nicole is integral to the seamless execution of Maximum Group’s vision and goals.

Nikita Harris

Media & PR

About

Nikita Harris is a dynamic Media and PR professional at Maximum Group, bringing decades of experience in entertainment, communication, and impact-driven storytelling. As Founder of Legacy Nation (PBO) and Director of Global Legacy Distributors, she blends creativity with purpose, using media to drive social change. From chart-topping success with music duo DeMonique to scripting acclaimed radio thrillers for SABC, Nikita has mastered storytelling across genres. Her passion lies in scriptwriting and edutainment, empowering youth through compelling content. Known for her strategic thinking, networking acumen, and results-driven mindset, Nikita is a powerhouse in media relations, content creation, and social impact.

Jashwin Chotu

Business Development

About

Jashwin Chotu is a results-driven Business Development professional at Maximum Group Digital, bringing a strong background in sales and strategic growth. With extensive experience in the automotive industry, he excels in negotiation, budgeting, business planning, and operations management. Jashwin holds an NQF6 qualification in Logistics Management from the Business Development Unit, which complements his analytical mindset and problem-solving abilities. Known for his ability to build strong client relationships and identify new market opportunities, Jashwin plays a key role in expanding the Group’s digital footprint. His drive, focus, and commercial acumen make him a valuable asset to the team.

Innovating Development with Integrated Technologies

Maximum Group Digital pioneers advancements in cybersecurity, agritech, fintech, education, online communications, and events, ensuring cutting-edge solutions for sustainable and efficient development across diverse sectors.